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GTA 6 probably does not need much help generating hype, but Rockstar Games and Take-Two are still planning a major real-world marketing push ahead of launch. One of those campaigns has now caused a heated debate in Miami Beach. Rockstar is reportedly preparing to spend around $3 million on GTA 6 promotion in Miami Beach, bringing Vice City-inspired advertising into the real-world location that...

GTA 6 is getting a massive collector’s package filled with Vice City merchandise. There’s just one catch: the $400 box doesn’t actually include GTA 6. Rockstar Games has officially revealed Grand Theft Auto VI: The Goodtime State – Vice City Collection, a limited-edition collector’s box packed with merchandise inspired by Vice City, Leonida, and the fictional Macca...

GTA 6 won’t just be about cars, crime, and Vice City nightlife. Rockstar is also building its most ambitious wildlife system ever seen in a Grand Theft Auto game. According to new details shared through Game Informer, Grand Theft Auto VI will feature more than 170 different animal species across the state of Leonida. That makes GTA 6’s wildlife far more ambitious than anything the...

Nobody expected GTA 6 to be a family-friendly game, but its official age ratings have now confirmed that Rockstar is going further than just violence, drugs, and strong language. Grand Theft Auto VI has received mature ratings in several regions, and the content descriptions reveal that the game will include sex scenes, nudity, drug use, strong language, and intense violence. In Australia, GTA...

Rockstar is taking GTA 6 marketing to another level. One day before the game launches, the Miami Heat will transform into Vice City for a special NBA game. The promotion for Grand Theft Auto VI is getting bigger and more ambitious as launch approaches. On November 18, 2026, the Miami Heat will host a special GTA VI-themed event at the Kaseya Center called “A Night in Vice City.” For...

Xbox may have secured some kind of special GTA 6 feature or partnership, but exactly what Microsoft has planned remains unclear. With Grand Theft Auto VI now only weeks away from launch, both PlayStation and Xbox are preparing for what is expected to be one of the biggest releases in gaming history. Sony already has a major marketing relationship surrounding GTA 6, but recent reports suggest...

Rockstar has revealed more details about GTA 6, and the more we learn, the more it sounds like this will play very differently from previous Grand Theft Auto games. A longer interview with Rockstar North co-studio head Rob Nelson has revealed several new details about how Grand Theft Auto VI will actually work. While GTA 6 will still give players plenty of freedom to cause chaos, Rockstar...

Rockstar has finally started introducing the radio stations we’ll be listening to across Leonida, and GTA 6 is bringing one major new feature to the series: podcasts. Radio has always been a huge part of Grand Theft Auto. Whether you're speeding through Vice City, cruising around Los Santos, or simply sitting in traffic, GTA's radio stations have helped define the atmosphere of each game...

The person behind a series of recent GTA 6 leaks is now threatening to release an entire playable build of the game before its official launch. Grand Theft Auto VI is only weeks away, but Rockstar Games may have an even bigger leak problem on its hands. A leaker operating under the name Cyberleek has been publishing unauthorized GTA 6 gameplay footage for months and recently returned with...

Another GTA 6 leak has appeared online, and this one has started a very different kind of discussion: will players actually be able to remove all of Jason and Lucia’s clothes in the final game? Cyberleek has continued releasing unauthorized footage from what appears to be a development build of Grand Theft Auto VI. The latest clips show both Jason Duval and Lucia Caminos without clothing,...